Customer Acquisition - FinBox - Digital Lending Infrastructure

Humanizing FinTech No.2: Building trust into FinTech marketing for acquisition success

Consider this. India has over 7,000 FinTechs - only running behind the USA and China who have 20K+

19 Oct 2022 4 min read

Humanizing FinTech No.1: The case for empathy in FinTech and how to bake it in your products

Off the many remnants COVID has left lingering in our lives - the odd mask lying in our pockets,

11 Oct 2022 3 min read

A digital lender’s guide to acquiring new borrowers (without burning marketing dollars)

There’s a common misconception around marketing - that it only works when you throw money at it. Think

30 May 2022 4 min read

Nudges, cross-promotions & rewards: A triad for better conversions in digital lending

Explore the power of nudges, cross-promotions, and rewards to boost conversions in digital lending. Discover strategies for driving customer engagement.

3 Feb 2022 5 min read

Why your digital lending program needs a growth marketing team

Digital lenders are one panic-google-search away and India has approximately 1,263 digital lending startups offering

1 Feb 2022 4 min read

How lenders can supercharge their conversions to increase loan disbursals

The human brain treats money as a finite resource. People are hardwired to avoid losses and are naturally

12 Jan 2022 6 min read

Three ways trade credit helps spot supply chain disruptions from miles ahead

Supply chain disruptions can be largely mitigated with insights gleaned from embedded trade credit platform. Demand-led credit, supplier creditworthiness and visibility into possible operational and market-linked risks can be crucial benchmarks.

7 Dec 2021 4 min read

How BNPL can help boost order values for B2B electronics merchants

Reports suggested that India’s consumer electronics and home appliances market is set to grow at a CAGR

20 Oct 2021 4 min read

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